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Starchitects: Visionary Architects of the Twenty-first Century offers a complete and detailed catalog of some of the world's most brilliant architects working today. Featuring biographies and studio information as well as detailed plants, drawings, and photographs of each building, this book is a must-have compendium celebrating the work of the best and brightest—the stars of architecture.

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Go Logo!

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Dostępność: na zamówienie Leading neuroscientists now believe that 90 percent of all human decisions are emotionally based, and made below the level of consciousness. Because the initial triggers for decision making are sensual, and most often visual, a key priority of Go Logo! A Handbook to the Art of Global Branding (Rockport Publishers, March 2010) is to examine how best to establish the key emotional attributes of a brand-the critical first analysis so necessary to successfully creating a strong brand with staying power.

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