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CONTEMPORARY GREEN BUILDINGS IN CHINA: Księgarnia Sztuka Architektury

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The German-Chinese forum Urban Academy - organised by the Goethe-Institute Shanghai - focuses on sustainable urban development as well as on the theme of the World Expo 2010: Better City - Better Life. Eco-efficiency in building services, engineering, traffic, water and energy, social transformations and cultural industry stimulated by the City of Shanghai are main issues of these discussions. Chinese best practice examples of ecological building and construction industry are analysed. Renowned Chinese artists present their positions on sustainable urban development, expressed deficits and suggested alternatives.

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Dostępność: na zamówienie Leading neuroscientists now believe that 90 percent of all human decisions are emotionally based, and made below the level of consciousness. Because the initial triggers for decision making are sensual, and most often visual, a key priority of Go Logo! A Handbook to the Art of Global Branding (Rockport Publishers, March 2010) is to examine how best to establish the key emotional attributes of a brand-the critical first analysis so necessary to successfully creating a strong brand with staying power.

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